How to set up in tag manager to keep track who provided the email address in chat box then pass to GA/Adwords as conversion.

Question

Hi,We are upgraded to GA4 and the site already captures data in GA4, we would like to set up the tag manager to capture the INTERCOM event like someone “provided email address” on the chat will treat as one conversion and would track that in Google Analytic and also pass to Google Adwords as successful conversion.I go through the articles about setting up tag manager in GA4 and am still a bit confused, I only need to keep track of the event of “provided email address”Does anyone have better instructions on this matter?Thanks,

Jacob Cox · Accepted Answer

Hi @Raymond Lee!It looks like my teammate Brian is working with you in a Support session to try to help you with the ins and outs of setting things up in Google.You may also want to reach out to the Google Team regarding the set-up on that side of things since they will be the experts on how their tools work.

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