My company offers a free, ungated product demo tour. I'd like to show a different product tour for different audiences. For example, strategic partnerships that enter our demo through a unique landing page would see a customized version of a tour.

Not sure if I understand your case, but yes, you can segment the audience of your tours. You should ensure they don't receive both tours (exclude them from the other audience, maybe through URL filters).

Can you create multiple product tours? Then show different product tours based on audience segmentation?

Can you create multiple product tours? Then show different product tours based on audience segmentation? | Community

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