Location Object of Contacts

Hey ​@Allan Calvo! Emily here from Support Engineering at Intercom 👋🏼

Thanks for your question, happy to help clarify how Intercom handles location data!

Intercom automatically populates a contact’s country, region, and city based on their IP address using MaxMind. In newer responses you’ll also see country_code and continent_code. Older APIs may still show the legacy location_data fields.

Because these values come directly from MaxMind and reflect real-world geography, Intercom doesn’t use a fixed list of “allowed” locations. If you need a reference set, you can:

• Export your contacts and dedupe the location fields they actually use

• Refer to MaxMind’s country and subdivision lists

• Or, define your own controlled values using custom attributes

A few tips: use country_code when available, expect region and city values to vary by country, and normalize them on your side if you need consistency.