Hi @Rachel M12,
You’re right — Intercom’s current bulk update options are limited to a small set of fields. At the moment, bulk editing custom fields (like your “Product” field) isn’t supported natively.
Two possible workarounds:
Export + Re-import via API: Use the Intercom API to update ticket fields in bulk.
Automation/Workflows: If the updates follow rules, you might set up a workflow to apply changes automatically.
That said, your request makes a strong case for expanding bulk update functionality. I’d recommend posting it as a feature request in Intercom’s Product Ideas or submitting feedback directly to Support so it’s on their radar.
Hi @ava, thanks for the response! Using APIs is not do-able for us as we need agents to be able to make these changes and this is not a level of access they have. I did post this as an idea, so hopefully it will get some traction!
Hi Rachel,
At the moment, Intercom’s bulk update is limited to a few default actions (like assigning or adding tags), and it doesn’t yet support editing custom conversation/ticket fields.
A common workaround is to use the CSV export → update field → re-import flow or to update via the Intercom API (PATCH /conversations or /tickets) if you have developer access.
I’d also suggest upvoting this in the Feature Requests section so Product can prioritize native bulk-field editing.