Condition based content blocks within an Article to support Multiple Help Centres & Targeted audiences | Community
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Submitted

Condition based content blocks within an Article to support Multiple Help Centres & Targeted audiences

Related products:Knowledge & Help Center
  • November 10, 2023
  • 7 replies
  • 93 views

Problem Statement:

As an enterprise organisation that supports multiple white label solutions, we have a large collection of articles in our legacy help centre that supports our direct and white label customers.  We are in the process of migrating this content over to Intercom and leveraging the Multi Help Center feature. However, we have found that we may have to have 10 or more articles on the same subject matter but may vary slightly due to various reasons so as to not only support our direct customers but our white label ones too. This potentially is a content management nightmare. 😫 


Driving Motivation:

Is to not have 10 or more duplicates of the same article that cater for a different White Label audience(s), especially in our case where we would roll out a new feature to our direct customers first and then onto our white labels at a later stage or not at all, this can vary.  Ongoing maintenance of said content would be time consuming and resource intensive.

 

Idea/Feature Request:

We think, it would be highly beneficial to have conditional content blocks as a new component within an article which when placed on the page could have a targeted audience by setting an audience rule.

Once a conditional content block is placed on the page in edit mode we can then place any of the other article component within that conditional content block like Insert an Image, Embed a video, insert a div or call out etc.

We then set the targeted audience on that block using the same audience filter rules as you would use when setting up any pro active outbound campaign. (i.e. be able to set the audience based on user or company attributes etc). 

Additionally, the article would still respect the targeted audience as set via article settings (Visitors, Leads, Users), then at the content level with the conditional block in-line and one ore more article components set in it (i.e. a picture or paragraph of text), we can then set and specify a target audience with audience rules filters / segment creation.

Multiple audience rules can be set per conditional content block using AND/OR conditions along with all the operators (is, is not, contains, greater or less than etc) that are used with user or company attributes.

Design:

Proposed element that allows for conditional content blocks within an article

Thanks

Ruairí

7 replies

Just realised the functionality that I suggested for articles and the Help Center already exists but in Post under Pro Active Support. 

Would be great to have this ability / component in the Multi Help Center option .

 


Jennifer K
Intercom Team
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  • Intercom Team
  • November 27, 2023
NewNot planned yet

Hi @Jennifer K , has there been any movement with this request? 
 


Jennifer K
Intercom Team
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  • Intercom Team
  • March 29, 2024

Hi @Product Management 

Not for the moment, this is updated once there is any movement and whenever we do release new features, we announce them on the Product Changes page, so I would recommend keeping an eye there.

 


Hello ​@Jennifer K any update or movement on this request? 

Would be a great feature for your other customers who use multiple help centers each with their own unqiue domain but we need to share the same content across those help centers as they are our partners ? 

This would be highly beneficial as it would avoid having say 20 duplicate copies of the same article to support each of our partner’s help centers. 

Thanks

Ruairi


  • New Participant
  • January 21, 2025

This feature would make my life easier.

I run two help centres (soon to be four) that all need some generic articles such as ‘Resetting Password’ artciles which are almost identical apart from the [brand_name] and [brandsite_url]. It would be brilliant if we could have some dynamic content so that I dont need to create and manage four articles. 


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Adding our support for this — it's exactly the gap we're running into as we plan our own audience-targeted content, and I'd love to see it move off "Not planned yet."

Two things I'd add to strengthen the original request:

1. Inline-level conditional content, not just blocks. Block-level conditional sections (as described above) would cover most cases, but we'd also need conditional content inline within a sentence — a single product name, value, or phrase that differs by audience — without having to split the surrounding paragraph into its own block. Both levels together would let one article truly serve every audience.

2. The current workaround actively breaks other things. Without conditional content, the only option is separate articles per audience (e.g. one version for each customer type). Beyond the maintenance nightmare everyone here has described, that duplication creates a second problem: cross-linking breaks. When an article links to an audience-restricted article, anyone outside that audience hits a dead end — and in the Messenger specifically, they get ejected to a sign-in wall telling them they're not part of the audience, instead of being shown the version meant for them. So the duplicate-article approach doesn't just cost us maintenance time; it produces broken links and confusing dead-ends for customers, which end up driving support contacts. Conditional content within a single article would eliminate that entire class of problem, because there'd be one article with one URL for everyone.

The duplicate-maintenance pain is real and well-covered in this thread already — just wanted to add that the downstream effects (broken cross-links, Messenger sign-in walls, resulting support volume) make the case even stronger. +1 from us.