HELP - re: company messaging
We use company targeted messaging a LOT. I was just told by IC support that if I use company attributes to target a message with "AND" criteria, and the user is a member of multiple companies, the messaging system will use the attributes from ALL of the companies they are members of to qualify them.
Example:
I have a segment for our current customers. These are customers active with us, and this segment is VERY important for messaging criteria. We don't want to send messaging to people who aren't with us anymore.
So I targeted the message at: Current Customers AND criteria 1 AND criteria 2
The user who got the message belongs to two companies with us. One is active and belongs to the Current Companies segment and one is not.
They qualified for the message based on being a Current Company for company B, and meeting Criteria 1 and Criteria 2 for company A, which IS NOT EVEN OUR CUSTOMER ANYMORE.
If this is indeed how it is supposed to work, targeting companies is completely worthless to us.
Also it means I've been sending out messaging to users who aren't even customers anymore, for YEARS. A LOT of our users belong to multiple companies and since we can't actually target messaging at companies directly (which- WHYYYYY) this causes so many problems for us. Campaigns are already basically dead in the water for us because of this. Now if the messaging is too - I don't know that IC is going to remain a viable solution for us for messaging our customers.