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Will Intercom integrate with Google Analytics 4?


When will Intercom have integration with Google Analytics 4 (GA4) especially as Google Universal Analytics will stop processing new hits July 1, 2023 as per https://blog.google/products/marketingplatform/analytics/prepare-for-future-with-google-analytics/p>

Best answer by Aparna

Hey @anthony j​ ! At the moment we do not support GA4 but this is something on the team's radar. I do not have an ETA on this. I would suggest you flag it on the Product Wishlist page to give it a bump

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5 replies

  • Employee
  • 328 replies
  • Answer
  • March 24, 2022

Hey @anthony j​ ! At the moment we do not support GA4 but this is something on the team's radar. I do not have an ETA on this. I would suggest you flag it on the Product Wishlist page to give it a bump


  • Author
  • New Participant
  • 4 replies
  • May 6, 2022

Hi do we have an update on this at all?


  • New Participant
  • 1 reply
  • August 31, 2022

Would love to have this on the roadmap. We've already migrated to GA4, and we'd like our Intercom data in the same instance. Setting up a non-GA4 instance for intercom is of very little value. And not a suitable long term solution based on 9 month timeline for deprecation.


  • Active User
  • 12 replies
  • November 30, 2022

Giving this thread a bump to see if there have been any product updates regarding GA4. Has support for GA4 moved off the wish list and into reality?


  • New Participant
  • 1 reply
  • December 22, 2022

I just added my GA4 tag ID to the article settings and it tracks the visits without issues. If you're searching for tracking the messenger data, they have a cool integration and that is also GA4 ready: https://www.intercom.com/help/en/articles/2454807-google-analytics-app-track-how-visitors-interact-with-the-messenger/p>


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