To effectively manage bot traffic on your website using Cloudflare, you can implement several strategies to block malicious bots while allowing legitimate ones:

Enable Bot Fight Mode:

• Navigate to the Security section in your Cloudflare dashboard.
• Activate Bot Fight Mode to challenge or block known bots. 

Utilize Firewall Rules:

• Create custom firewall rules to block or challenge traffic based on specific criteria, such as IP addresses, user agents, or request methods.
• For example, to block traffic from certain Autonomous System Numbers (ASNs) associated with hosting providers, set up a rule targeting those ASNs. 

Implement Rate Limiting:

• Set rate limiting rules to restrict the number of requests a particular IP address can make within a specified timeframe, mitigating potential bot abuse. 

Enable Browser Integrity Check:

• This feature challenges visitors with a JavaScript test to verify that they are using a legitimate browser, helping to filter out bots. 

Manage Good Bots:

• Cloudflare's Bot Management allows you to differentiate between good and bad bots, ensuring essential services like search engine crawlers can access your site while blocking malicious bots. 

Block AI Scrapers and Crawlers:

•  To prevent AI bots from scraping your content, go to the Security > Bots section in the Cloudflare dashboard and enable the AI Scrapers and Crawlers toggle. 

By implementing these measures, you can effectively control bot traffic on your website, enhancing security and performance.